Cold Infuse Socials & TVC

Lipton Cold Infuse is all about quenching thirst and getting people to drink more water by adding flavor. Making a TVC and social content for the launch of this new product was exactly our cup of tea. Imagery to spark the senses with a splash, a long whoosh and flavors coming to life in colors. Tantalizing, energizing, mesmerizing. In taste we trust.

Starring food naturally means food has the leading role. However, what is a lead without great support?

Our work

Strategy & Concepting | Food Content | TV Formats